On the majority of online dating sites, connecting with someone straightaway is not that necessary.
The profiles on Match.com are always online to search through, so there is not any immediate pressure to be proactive now and meet up with your perfect partner.
Harvard Business School recent graduate Arum Kang wishes to make some changes that with the new idea of Bagel and Coffee which is out to integrate the idea of time consuming matchmaking along with some other daily incentives.
Bagel Meets Coffee has a specific way of working which is the users sign up through a Facebook connection so that the website is able to match you up with mutual friends. Each day at twelve o’clock, the site forwards you an email identifying a match selected from your profile statistics, and then you will have twenty four hours to make the decision as to whether you will like or turn down the person.
If there is a mutual attraction which means that both site users took a liking to their individual profiles you will then both receive a text message via a private phone line that lets you talk to another not exceeding 7 days without the need to exchange contact details.
Using that line, you may either arrange a date or swap phone numbers so that you are able to plan a date sometime in the future.
Users who receive a mutual like will also get an email message in their mailbox offering a deal with a local business which could be a free cheese plate at a New York café, which is a way to offer an incentive to actually go out on the date.
Ms. Kang reported to Betabeat that she secured this online dating model by studying exactly what clients wished, and examining what other dating sites didn’t seem to have.
Bagel Meets Coffee emerged from brainstorming ideas that would make online dating exciting for individuals, and not only something that individuals would select to do at the last minute, Ms Kang stated. She also said that following graduation it’s more and more difficult to meet up with people, and a lot turn to online dating however, a stigma is still attached to this. They are out to formulate a business and a brand which is exciting and people are keen to interact with.
