The TwoMangoes dating site, with feelers out in Britain, the US, Canada and Australia, has just borrowed quite a large sum of money from Andy Jasuja, one of the initiators and Chief Executive Officer of Sigma Systems.
The dating site will use the cash to improve its user numbers and introduce mobile and Internet applications to engage more users.
The money is projected to last out one year and after that period is up, the business will be seeking to gain series A loans of more than $2.5 million.
Their main target will be South Asians who live throughout the world. TwoMangoes already initiated its India business two weeks ago.
Speaking for the first time, Bharadwa, a founder of TwoMangoes said, “Today, with a great group of 7, which includes the 4 co-founders, we are focusing on a data-building process.”
Unlike the usual dating sites, the perspective is clicking, connecting and meeting before you go through to the marriage stage. The site invites singles to meet in a peaceful, private environment, with the stress on spending time getting to know each other and not on the marriage aspect.
The dating website gains earnings through members’ subscriptions, but the start up registration and some of the first messages are free.
TwoMangoes engages three sorts of subscription types, and users can choose either a pre-paid arrangement or post-paid. Users can select the pre-paid commitment worth 1 Euro which lets a user ask a few simple questions. The second level costs 8 Euros for some additional questions and its validity stretches for a few days. The third option is the monthly plan, which is 12 Euros where the user can access unlimited services for 30 days which includes limitless chat, continual client support, virtual presents and profile reviewing.
The business reveals that it has gained several thousand users just over the last few weeks. It seems the Asian market is turning its eyes towards online dating and not just to find a suitable marriage partner either but to find that perfect match.